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Marketing

Sticky Fingers: BTS Video

This is one of the behind-the-scenes video I edited for our project that highlights the process of fabricating our miniature grocery store set.

​This project demonstrates my skills in:

  • Structuring compelling behind-the-scenes narratives that highlight technical and creative processes

  • Editing video content with clear pacing to maintain audience engagement and curiosity

  • Translating physical production and fabrication steps into accessible visual storytelling

  • Creating promotional media that builds project awareness and documents team collaboration

Solo Film Film Festival Marketing

I designed a series of social media graphics to encourage audiences to vote for my solo animated film in a student film competition. By creating visually engaging content that highlighted the film’s theme and appeal, I was able to generate excitement and participation around the voting process.

After winning the Best Animated Film award, I also created a thank-you post to celebrate the achievement and acknowledge the support of voters.

This project showcases my ability to:

  • Develop cohesive visual campaigns that drive audience engagement

  • Celebrate milestones and achievements in a way that strengthens community connection

  • Manage end-to-end social media content from promotion to post-event recognition


The campaign successfully increased visibility for the film, strengthened audience engagement, and highlighted my skills in both design and strategic communication.

Sticky Fingers: Call for Volunteers

I created a call-for-volunteers graphic to attract new team members, collaborating closely with directors to ensure the design aligned with the organization’s brand guidelines. I also wrote clear, concise captions to provide all essential information about the volunteer application process.

This project demonstrates my skills in:

  • Translating brand identity into engaging visual content

  • Collaborating effectively with leadership to maintain consistency and messaging

  • Writing concise, informative copy for social media that drives action

  • Creating graphics that support recruitment and community engagement efforts

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The post was highly successful, resulting in more applications than we could onboard, significantly expanding the volunteer pool and strengthening the organization’s outreach efforts.

Sticky Fingers: Call for Volunteers

I designed these graphics in Adobe Photoshop to create a vibrant and engaging thank-you post for a successful boba fundraiser hosted by my team. The visuals were crafted to capture the fun and community spirit of the event while effectively communicating our gratitude to supporters.

This project highlights my ability to:

  • Translate an event’s theme into visually appealing content

  • Use color, typography, and layout strategically to capture attention

  • Contribute to team-driven marketing campaigns from concept to final execution

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